Most of the time, we talk about the experience of wearing underwear. But what about once you’re ready to retire them? The hard truth is not so comfortable.

In fact, approximately 11 million pounds of underwear end up in landfills every day. Most underwear is made of synthetic fibers, like nylon and elastic, that take hundreds of years to decompose. In the process, they contribute to synthetic microfiber pollution, which is a huge—and growing—problem.

In one study of aquatic samples in both freshwater and ocean water, about 90% of the debris found was from microfibers. Another found that 85% of debris on shorelines worldwide was from microfibers. What’s more, this pollution may bioaccumulate as it moves up the food chain. 

At Uwila Warrior, we’re determined to be part of the solution, not the problem. That’s why we are pleased to announce new Better Briefs: In partnership with CiCLO®, we have developed a revolutionary new way to make underwear—with the same look, feel, and quality you love—that is better for the planet.

The (not-so-) secret? CiCLO® technology, a patented and scientifically proven solution that allows synthetic textiles to behave more like natural fibers in a landfill environment, without compromising on durability.

How CiCLO® works

CiCLO® technology is a nature-based solution to help mitigate fugitive synthetic microfiber pollution caused by textiles. CiCLO® technology is applied to fibers at the start of the manufacturing process, allowing synthetic materials to break down naturally in end-of-life environments—which means that your discarded undies will break down faster and into smaller increments, resulting in less microfiber waste.

Thanks to this cutting-edge technology, your pieces will be just as stylish and soft as you expect from all Uwila Warrior. The CiCLO® technology will only affect how they behave once they are disposed of. You can find out more about CiCLO® technology at CiCLOtextiles.com

Welcome to Our Better Briefs Era

We’re pleased to announce that the Better Briefs collection is now available! Styles include the Brief, Thong, and Camisole in Tap Shoe Black, Toffee and Rose Quartz. New—and exclusive—to the Better Briefs Collection are the Embroidered Brief and Embroidered Thong, which feature a gorgeous floral pattern in contrast colors.

Meet the Take Back Bag

Looking for more ways to reduce waste? We’re also teaming up with For Days to offer their Take Back Bag both online and in our Boston store—a new way to help you reduce waste from your pre-loved clothing and textiles. 

Order a Take Back Bag for $20, clean out your closet, and send back your filled bag. You'll earn $20 in Closet Cash credit towards your next purchase for every Take Back Bag you order.

What can you put in your bag? Apparel items, socks, underwear, sheets, pillowcases, towels, linens, shoes, and handbags in any condition. Ripped, torn or stained, your old items will get a new life and be diverted from landfills—it’s a win-win.

SHOP BETTER BRIEFS NOW

January 24, 2024

Perfect Fit Promise

We also offer a Perfect Fit Promise so we can make sure your underwear fits like a glove. If you don’t love your first pair of Uwila Warrior underwear, we’ll send you a different size or style of a similar price point, free of charge. Plus, you can keep your first pair.